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79 Dragon Slayer
Dear Friend,
Banish the thought.
If you're expecting headlines from Jay's 100 Greatest Headlines Ever Written or
Carl’s 2001 Greatest Headlines Ever Written, you're going to be disappointed.
Both those volumes are good and I recommend you to get a copy of them, but
these headlines are different. These headlines are mine.
This is my OWN private collection of headlines. They're my "muse," my source
of ideas and inspiration. Some you may have read before. Many you’ll find
nowhere else.
You see, over the years, I’ve studied literally thousands of pieces of mail looking
for those “gems” of sales copy that I could use in my own projects.
I look at everything: the good, the bad, the unstoppable. I categorize the efforts
from “best” to “worst” and whenever I get a sales letter that really knocks my
socks off, I put it into my “golden” file cabinet.
If I had to name just ONE invaluable "tool" that has helped me creating sales
messages and pulling in millions of dollars, it’s this file cabinet. It’s truly solid
gold!
I even had a marketing buddy offer me $2,000 right on the spot just to dig
through (treasure-hunt) my file cabinet.
And that was pretty damn smart of him... because he knew there was a fortune
in the information - including countless little 'tidbits', examples of unusual
strategies, winning sales letters, and stuff I pretty much kept to myself.
I hope you'll see the value of this collection too and capitalize on its potential for
yourself.