Giveaway Gold

This is often true, regardless of what market your product or service can be in.
Just as there are many ways to skin a cat, so are there just as many ways to build your mailing list. One particular way to skin a cat *uhmm…* I mean build your list is to join a Give Away event.
In a real sense, it’s a huge way of conducting an “ad swap”. You haveprobably joined a Give Away event so you might know how it works in general.
If you have no idea of what a Give Away event is and how it works, let me tell you! ;-) Give Away Event Explained Basically, a group of mailing list owners partner together and pool in their individual gifts in one limited-time event.
Each participating partner contributes a gift to the event. The gift can be a free product, membership pass or a product he is already selling (if he is kind enough to offer into the event).
The participating partner prepares a Lead Capture Page where he gives the gift in exchange for the subscriber’s email address. In other words, in order for a visitor to download the digital gift, he must opt in and subscribe to your mailing list.
When the gifts are pooled together into one event (site), every partner will then endorse the Give Away event to their own mailing lists.
The result? Lots of visitors to one event as a collective effort of several participating partners!