Mobile Marketing
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Marketing can simply be defined as the art of selling products. This implies that marketing aims at understanding the needs of the customers and creating a product or service that the customers are ready to buy. Today, marketing is not as simple as it used to be. Marketing is changing...
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Marketing can simply be defined as the art of
selling products. This implies that marketing
aims at understanding the needs of the customers
and creating a product or service that the
customers are ready to buy. Today, marketing is
not as simple as it used to be. Marketing is
changing and so is the marketplace. The main
reasons for change in which marketing is done are
changing technology and globalization. Today, the
marketplace is digital rather than physical. This
is the underlying concept of mobile marketing or
mobile commerce.