Have Questions?Ask An Expert
Networking And Public Speaking For Internet Marketers
One of the most common mistakes that Internet marketers make is to assume that every
last thing they do must be online. Wrong! Offline networking can be a very helpful
resources when it comes to building your online empire. Here are some examples of
how devoting some time to networking offline using traditional networking tools can
make a huge difference.
Even if you operate your business completely online, you still need to interact with
people offline. This means spending time at events where business people gather.
There are a few different venues you can try:
? Chamber of Commerce mixers
? Trade shows
? Business fairs
In each of these venues, you have the change to visit with other people, let them know
what you do, and invite them to learn more. Not only do you have the chance to possibly
pick up some leads, but you may also come across someone who would make an ideal
partner.
Other offline networking tools can also work for you. As an example, giving a speech on
your online marketing work at a civic club can open up a lot of opportunities for you to
connect and possibly create solid working relationships with people who are more
experienced with brick and mortar businesses.
Both of you can benefit from the exchange of ideas, and at the same time possible
create a hybrid situation that will be mutually advantegous.